Rockstand, one of the biggest ebook and emagazine application in India, today announced its partnership with Vodafone, who happens to be the leading provider of telecommunication services in the country. As part of the deal, Vodafone subscribers who wish to buy books or magazines from Rockstand can do so with the recharge amount they have in their balance. This will make for the most hassle-free buying experience, making Rockstand the first ebook app in the country to offer such.
“Rockstand’s tie-up with Vodafone will further strengthen our relationship with them as well as with our users. We are receiving wonderful reviews for our application and recently we have crossed a mark of 50,000 downloads, which shows the growing popularity of Digital reading in India. With Vodafone support, we will be reaching to urban as well as rural areas of the country on a strong network. We are sure this association will bear rich dividends for both Vodafone & Rockstand,” revealed a naturally ecstatic Mr. Praveen Rajpal, CEO, Rockstand Digital Pvt. Ltd.
Such a deal will also no doubt add impetus to the cause of digital reading in India, where the trend is picking up fast. Meanwhile, Rockstand also stated they will have exclusive subscription offers for Vodafone users which will let them buy books and magazine for ₹ 7 per day. Only a few days ago, the app recorded downloads exceeding 1 TB and the collaboration with Vodafone is expected to further enhance its reach among users in India.