That’s exactly the tagline Samsung is now making good use of in Australia as it attempts to make up for the time lost while it engaged with Apple in the court of law rather than the streets and markets Down Under. The ad appeared in the The Sun Herald newspaper and is clearly a smart move on part of Samsung as the Galaxy Tab 10.1 has already received a world of media attention which otherwise would have cost the South Korean company a lot of money. For this, Samsung has none other than Apple to be grateful to, now that the court has finally allowed Samsung to sell its 10 inch Android tablets in Australia.
“At the end of the day the media awareness certainly made the Galaxy Tab 10.1 a household name compared to probably what it would’ve been based on the investment that we would’ve put into it from a marketing perspective,” said Samsung Australia’s vice president of telecommunications, Tyler McGee.
“If you look at the specs of the device they’re identical to the global device that’s available out there,” said McGee.
The Samsung executive also stated they are presuming demand to far out strip actual supply and they are doing all they can to meet the surge in requirement.
With a keen interest in tech, I make it a point to keep myself updated on the latest developments in technology and gadgets. That includes smartphones or tablet devices but stretches to even AI and self-driven automobiles, the latter being my latest fad. Besides writing, I like watching videos, reading, listening to music, or experimenting with different recipes. The motion picture is another aspect that interests me a lot, and I'll likely make a film sometime in the future.