Sometimes Erotica books can be too racy for the sensibilities of major digital bookstores. Amazon, Apple, B&N, Kobo and Smashwords all have their different rules for what is acceptable erotica and what is not. Last October a firestorm erupted with hardcore titles being listed in the kids section, due to the gaming of keywords attached to the book. This resulted in over one thousand titles being removed from the various ecosystems and some publishers accounts suspended. A new bookstore is being launched to give all of these removed titled a new home.
EXCITICA is a new website by beselling author Selena Kitt. The key focus is smut that has been banned during the great Purge of 2013 or more racier content. It basically wants to compete and appeal to women who wants something more than 50 Shades of Grey, or anything by Maya Banks or Silvia Day. The site is in BETA right now and due to the demand has already been crashing non-stop. Maybe this is an indication of a hot demo, or just the pitfalls of Hostgator hosting.
In order to not break any laws, EXCITICA has imeplmented a number of rules for indie authors. They make it a point to insure that no books have minors in them and to limit your interspecies relationships to Shapeshifters, Vampires, Zombies or various other paranormal subsets.
The new site will have their work cut out for them, as they are in the company of some fairly established players. Red Sage has been around since 2001 and Ellora’s Cave launched a year later. They have the largest following of hardcore readers, other than Amazon, Apple, Kobo and others.