Nook Color 2 Confirmed for Nov 7 Release

Barnes & Noble has just started sending out invites for a special event on November 7 that will act as the launchpad of a new generation of the Nook Color. This pretty much confirms what has been mentioned here in previous articles. The event is planned in New York, though what is also of note is that B&N has nowhere mentioned the entirety of the event is centered around a new variant of the Nook Color.

However, the biggest question doing the rounds is what B&N’s pricing strategy will be now that Amazon has already set the ball rolling with a Kindle Fire tablet that costs just $199. Experts believe Amazon is incurring a loss of around $20 (or maybe even more) with each Kindle Fire sold, which its makers expect to recover by selling content. It will be really interesting to see how B&N compares to that. The new Nook Color will surely be a significant improvement over the original, with upgrades on both the hardware and software front, changes that will perhaps only make sense to its makers if priced at around $299. That’s a sizeable difference from the Kindle Fire,¬†though one way B&N can cover the Amazon offering is to have the new Nook Color priced at the $299 mark, while lowering down the price of first gen Nook Colors to match the Amazon tablet.

Anyway, we will have all our questions answered by the morning on the 7th of November. So keep watching as we bring you live updates from the events’ location.

Sovan Mandal (2780 Posts)

is the senior tablet and tech corespondent for He brings a international approach to news that is not just applicable to the North American market, but also Asia, India, Europe and others. Sovy brings his own writing flavor to the website and is interested in Science Fiction, Technology and Writing. Any questions, send an email

  • JCO

    A “grand” = $1000, not $100.