Archive for barnes and noble
4 Nook Kids eBooks Nominated for Cynopsis Kids !magination Awards
Posted by: Michael Kozlowski | Comments (0)Barnes and Noble has four of its Nook Kids eBooks up for the Cynopsis Kids !magination Awards. The four Enhanced NOOK Books to be nominated in the ebook category at the first annual Cynopsis Kids Awards are Go Dog Go! (Random House), A Charlie Brown Christmas (PEANUTS Worldwide), Birdies Big-Girl Shoes (Little, Brown Books for Young Readers) and You Will Be My Friend! (Little, Brown Books for Young Readers). All are available in a fun, engaging, digital format, only for Barnes & Noble customers on NOOK Tablet and NOOK Color.
Most of these books that have been nominated have various cool features that separate them from the competition. The Barnes and Noble Read Aloud feature found in the Nook Tablet is one of the main draws. It allows the narrator of the book to read to your kids, but also has the ability for parents or anyone else to narrate the book for you.
Cynopsis: Kids! is a daily e-publication covering the kids’ entertainment business and is the must-read by leaders in the programming, licensing, and kids’ marketing arena. Celebrating 10 years in 2012, Cynopis: Kids! is one of the most comprehensive sources of information for the kids’ reading and entertainment industry.
The Cynopsis Kids !magination Awards honor the year’s most outstanding achievements in content creation and marketing between October 2010 and December 2011. Presented by one of the industry’s most-read and trusted publications, Cynopsis Media, the awards are open to all production companies, studios, producers, networks, animators, developers, licensing companies, marketing and PR firms, ad agencies, and toy companies.
Nook Simple Touch with Glowlight Suffering from Shipping Delays
Posted by: Michael Kozlowski | Comments (3)The Barnes and Noble Simple Touch with Glowlight is currently the only pure e-ink reader on the market that allows you to read in the dark. There is so much demand that people who pre-ordered it are still waiting for the reader. New orders are estimated to take up to two weeks for them to ship out and many retail locations have no stock available.
Barnes and Noble Store locations in most of the USA have little to no stock available if you are looking for their latest e-reader. We have been in touch with over thirty retail locations in Washington State, Oregon, California, and Florida. All of the various B&N bookstores have told us that they only received 5 to 8 units per store and most were only available to people who called the store to reserve them before they officially came out.
There is a massive shortage in most of the USA for the new Barnes and Noble Simple Touch with Glowlight. Expect to see delays across the board in both the retail sphere and online. If you are lucky enough to have a location near you that has these, leave a comment below.
Pottermore Sells Nearly $5Million in eBooks in the First Month
Posted by: Mercy Pilkington | Comments (3)
Digital reading fans have clearly spoken about their love of the wizarding world. Pottermore, the site dedicated to all things Harry Potter, apparently has sold almost $5 million worth of the eBook editions of the seven-book series in its first month of sales.
The eBooks which are available in English, Spanish, French, Italian, and German, are available exclusively through Pottermore, although Kindle and Nook users can access the titles through a dedicated portal on the Amazon and Barnes&Noble sites. That portal takes consumers to the Pottermore site for purchase then, through an agreement with the retailers, the eBooks are sent directly to consumers’ devices without having to download them via cable.
Laura Hazard Owen of paidContent.org came up with a figure for total sales based on an average of the prices. Allowing that the first three books amount to $7.99 each, with the remaining four books in the series priced at $9.99 each, the article asserts that sales likely fall into the realm of about 525,000+ titles sold.
Her article goes on to discuss some very interesting information concerning two key issues that critics of digital reading contend. First, sales of the print editions have increased in the time that the eBooks have been available through Pottermore, most likely asserting that digital does not actually mean the death of print books. But even more interestingly, despite the eBooks’ status as DRM-free and in spite of some initial piracy, it would appear that piracy of the books has actually gone down now that the books have been made available and that they are easily transferable to readers’ devices. Supporters of DRM-free content may actually have Pottermore to thank for giving such a clear and successful example of what they have maintained for some time, that readers simply value good content and they will rise to the occasion to read.
Barnes & Noble and Houghton Mifflin Harcourt Bring e-Readers to School
Posted by: Michael Kozlowski | Comments (1)Barnes and Noble is teaming up with Houghton Mifflin Harcourt to bring e-readers into the K12 school system. B&N will be providing the Nook Simple Touch Reader and the Nook Color loaded with custom ebooks. These books will include Island of the Blue Dolphins, Gathering Blue, and The Willoughbys.
Houghton Mifflin Harcourt is one of the leading K12 publishers in the world. Their books are currently being read by 60 million students in 120 countries. They get brands from Curious George to Lord of the Rings into schools where students can dive in and foster the love of reading.
Schools participating in this program have the option to decide whether they want the Nook Simple Touch or the Nook Color. They also can make the call on what books from HMH that they want pre-loaded on their devices.
“We’re excited to partner with HMH to give schools and students this unique opportunity to bring digital reading and continued learning to students all over,” said Jim Hilt, Vice President of eBooks at Barnes & Noble. “One of Barnes & Noble’s core values is to encourage children to read more, and providing our award-winning NOOK Readers to schools is a great way to make that happen.”

GoodeReader featured author Joshua Graham several months ago, and to highly favorable response from readers. Graham’s most recent title, Darkroom, launches today but for a well-respected author, that wouldn’t necessarily make headlines. It is Graham’s creativity when it comes to utilizing online resources and social media to accomplish the things that authors used to have to work at in face-to-face settings that sets him apart.
“[Social media] is all about building community,” explained Graham to GoodeReader. “Thanks to the internet, we can have parties with friends, new and old, from all over the world. I love to engage my fans in healthy banter, levity, and sometimes heartfelt sharing. I believe my fans are as excited about the release of my new book Darkroom as I am. As much as I would love to fly all over the world to celebrate with each one of them in person, it’s just not feasible. But this is possibly the next best thing. And I hope that the unveiling of the cinematic book trailer will be exciting. Also, I’m excited for the lucky people who will leave the party with some very nice gifts–like a Kindle Fire or Nook Tablet (winner’s choice), autographed books, and ebooks.”
Graham will be taking advantage of another online opportunity for this release, an online book launch party on Tuesday, May 1st, at 9pm Eastern/6pm Pacific. With an international fan base, it would appear to be the only way to invite literally anyone who wished to attend and spend time with the author in order to discuss his writing. Authors who are looking for ever-increasing fan bases have more choices than ever before in presenting their work to potential readers, as is the case with a live streaming event such as this. As for authors who wish to take advantage of the tools at their disposal, Graham had some positive things to say about the lack of limitations that an online presence affords.
“Definitely, have a blog. In addition, engage your fans on Facebook with a fan page, but don’t just spam them with ads. Chat with them in the comments, answer questions, ask questions, and once in a while share with them about your books and some exciting news. There are many great sites from which you can do sponsorships to promote your books. Some that come to the top of my mind are EreaderNewsToday.com and Ebookswag.com. There are many others as well. Reach out to them, and see if you can promote with them.
“But truly, the biggest thing you can do for promotion is write a book that people will talk about and recommend to their friends. Encourage discussion among your fans (with you included sometimes) and don’t be afraid to ask if they will do you a favor and write a review for you, if they enjoyed your book.”
Darkroom is available Tuesday for Kindle and Nook.
Microsoft Invests 300 Million in Barnes and Noble Nook Division
Posted by: Michael Kozlowski | Comments (3)Microsoft today has invested 300 million dollars into Barnes and Noble to create a new subsidiary called Newco. This will accelerate deployment of the Nook ebook ecosystem into Windows 8.
The essence of this deal is to tap into college and university textbooks that Barnes and Noble offers under its Nook Study banner. These textbooks will be available for purchase in the Windows 8 Store that will allow users to buy books and apps. Microsoft will gain a 17% stake in the project, but Newco is not the final name of a project. Newco is a generic name used to refer to corporate spin-offs and start-ups before they are assigned a final name. The second major aspect of this deal is to resolve patent disputes that erupted between the Nook and Android last year.
Barnes and Noble Books will be available for international customers to purchase under the Windows 8 ecosystem. You will be able to get a huge portion of their catalog that includes newspapers, magazines, kids books, and bestsellers. The partnership with Microsoft allows B&N to offer its collection of content in many different international markets. At the London Book Fair, Barnes and Noble was courting many UK publishers and app developers to contribute assets to their platform and company.
William Lynch, c.e.o. of Barnes & Noble said: “The formation of Newco and our relationship with Microsoft are important parts of our strategy to capitalize on the rapid growth of the Nook business, and to solidify our position as a leader in the exploding market for digital content in the consumer and education segments. Microsoft’s investment in Newco, and our exciting collaboration to bring world-class digital reading technologies and content to the Windows platform and its hundreds of millions of users, will allow us to significantly expand the business.”
“The shift to digital is putting the world’s libraries and newsstands in the palm of every person’s hand, and is the beginning of a journey that will impact how people read, interact with, and enjoy new forms of content,” said Andy Lees, President at Microsoft. “Our complementary assets will accelerate e-reading innovation across a broad range of Windows devices, enabling people to not just read stories, but to be part of them. We’re on the cusp of a revolution in reading.”
Barnes and Noble is introducing new Nook eReader accessories. The Nook Audio Headphones were revealed on the company’s website, and although details are sparse, they should be used for the Nook Tablet and Nook Color. It only makes sense for Barnes and Noble to offer their own headphones instead of encouraging their customers to purchase these outside the company. Many people tend to listen to audio-books and music on public transportation. Not only that, but when you are watching Youtube videos at night, you might wake your spouse. These headphones are the perfect solution for people who want to listen to audio content on the go, or if you are a parent and can’t handle the 100th time your kid has listed to an interactive kids app.
Update: There are two models of the Nook Audio ear phones now available and both are made by BOSE. There are a cost effective ear-bud model for $19.99 and a headphone version that will sell for $50.00
via Netbooknews

Despite the previous whirlwind week that included the Department of Justice going forward with a lawsuit against Apple and two publishers for colluding to force Amazon to raise the prices of its ebooks, as well as the launch of a new device from one of Amazon’s key competitors that does something that no current Kindle can do, Amazon calmly announced several highly anticipated titles from its Amazon Publishing division under the New Harvest imprint, newly formed under Houghton Mifflin Harcourt.
And a list this diverse surely must have been calculated to reach an immense broad audience with a variety of tastes in reading. Three memoirs by well-known figures Penny Marshall, Ben Anastas, and Billy Ray Cyrus prove that Amazon Publishing has been successful at luring high-prospect titles to its side. A translation of a work by Liao Yiwu by Wenguang Huang, along with a few non-fiction and self-help titles, provides the backdrop for a more complete release bookshelf.
This list marks the first from Amazon for the HMH catalog since an agreement was reached in January that lets HMH publish and distribute all of Amazon Publishing’s adult titles. This agreement raised some eyebrows in the industry, as some saw it as merely a way to avoid having the Amazon Publishing logo on the spines of print editions in order to avoid irritating customers and booksellers. At the same time, some booksellers have said they are happy to carry the New Harvest imprint in their stores, despite its being limited to Amazon Publishing titles, if the terms were agreeable.
For its part, Barnes and Noble has stated previously that it will not carry print editions of Amazon Publishing titles in its stores unless Amazon makes the ebooks available for the B&N website, which is a long-standing policy of the company and not limited to Amazon as a publisher.
Earlier in the week the Justice Department sued 6 major publishers and Apple in a price fixing scandal on ebooks. While Apple and Penguin continue to fight the case, Simon & Schuster, Hachette Book Group, and Harpercollins decided to settle. This will create a cascading effort that will affect the Barnes and Noble ebook store.
The announcement of the settlement sent Barnes and Noble’s stock down 6.4% of its market value on Thursday. Most people in the industry belive that the nations largest bookstore may suffer because Amazon is willing to take a strong loss on the sales of ebooks in order to gain market share. “This is a huge problem for Barnes & Noble,” said Forrester analyst James McQuivey. “Amazon is building a tremendous customer relationship that they can monetize across many categories of goods, not just books. Even if they decide to take a hit on e-books, they can find other places to make up that margin. Barnes & Noble doesn’t have that same luxury.”
The main problem is that Barnes and Noble has a bloated retail chain and has to see a certain element of profitability on its entire digital division in order to remain relevant in a changing landscape. The Wall Street Journal noticed on Thrusday that B&N was selling an e-book edition of “Guilty Wives” by James Patterson and David Ellis for $12.99. Under the current pricing model, Barnes & Noble makes 30%, or $3.90. But once the book is discounted, it’s possible that Barnes & Noble might have to take a loss on each sale, depending on how sharply others discount.
Amazon undoubtedly is in the best position to take advantage of renewed contracts between the publishers that recently settled their cases with the Justice Department. Not only can they once more buy a large number of ebooks in bulk and then sell the books cheaper than anyone else, but they are also launching their own publishing imprint.
Barnes and Noble in the short term may not see much of a loss on their digital content like ebooks, but they may feel the pain when new contracts are negotiated and how other stores discount their prices of books. The company today unveiled a new Nook Simple Touch with Glow Light that may stimulate stagnant sales of their e-reader line. Many people are attracted to the Nook line of e-readers because they all run Google Android and allow a tremendous amount of flexibility in loading in Apps and rooting them.
via Wall Street Journal
Breaking News – Barnes and Noble NOOK Simple Touch with GlowLight
Posted by: Michael Kozlowski | Comments (3)Barnes and Noble is holding a press event in New York City tommorow to give us the first look at the new Barnes and Noble Nook Simple Touch with a front lighted LED light. This will allow you to get a pure e-ink experience and be able to read your e-reader in the dark. Barnes and Noble will beat Amazon to the market with this device when it hits stores in May.
The Barnes and Noble Nook Simple Touch with Glowlight technology is the answer to most people’s problems with reading in low-light conditions. The hardware itself is not changing much and will still feature a six inch e-ink pearl display with 800×600 pixels and 16 levels of greyscale. Glowlight gives bedtime readers just the right amount of light for reading, without disturbing a sleepy spouse. There is a switch on the e-reader that activates the glow feature so you don’t have to use the light if you don’t want to.
e-Reader owners often like to read books in bed when they are going to sleep. A recent survey conducted mentioned that over 72% of avid readers are doing this. The drawback is that most traditional e-ink readers need a direct lightning source because they do not emit light. People have bypassed this with purchasing aftermarket lights to attach to their e-readers, but they are bulky and encumbersome.
This new device is on pre-order right now through Barnes and Noble and will be $139.99, it should be released in the first few weeks of May 2012. Good e-Reader will be live on the scene in New York City tomorrow with a hands on review of the device and lots of pictures and video! Stay tuned!
For people who love to read, E Ink’s paper-like readability, no-glare screen and long battery life have made it a favorite and nearly perfect device choice, with one exception: reading in bed or other low-light environments. And according to a recent Barnes & Noble national survey of adult readers, reading in bed is what 64 percent do on a regular basis, so it’s not surprising that the number-one request from E Ink customers is the ability to read in the dark to avoid bothering a significant other.
The Brightest Innovation in Reading
Barnes & Noble created breakthrough GlowLight technology, an innovative lighting solution optimized for low-light conditions, never before seen on an E Ink display and not available on any Kindle. NOOK Simple Touch with GlowLight delivers uniform light across an E Ink display, creating a better nighttime reading experience than LCD. GlowLight turns on instantly and adjusts easily with a touch, so customers can control the amount of light, whether in a dimly lit or pitch dark room. NOOK Simple Touch with GlowLight is the perfect peacekeeper for the half of survey respondents who would read more in bed if it didn’t interfere with their partners’ sleep.
“To date, readers have had to compromise: either buying black-and-white E Ink reading devices to optimize their outdoor reading or color LCD devices to be able to read at night in bed with the light off. NOOK Simple Touch with GlowLight is like two Readers in one,” said William J. Lynch, Chief Executive Officer of Barnes & Noble. “With our new GlowLight technology and the most advanced E Ink display available, we’ve created the most versatile, high-utility Reader ever; as exceptional for reading in the darkest bedroom as on the brightest beach. At only $139, NOOK Simple Touch with GlowLight provides customers an amazing value and is the only device of its kind in the world.”
Resolving the Bedtime Reading Debate
For as long as there have been beds, and books, there’s been a common clash between couples at bedtime: Lights on, to read? Or off, to sleep? “The Barnes & Noble NOOK Bedtime Reading Debate,” a survey conducted March 1-5, 2012, polled 1,358 adult readers across the country about their reading habits, and shed new light on this age-old challenge.
* Bed Heads: Approximately two-thirds (64 percent) of people polled read in bed, and nearly a quarter read in bed between five and seven days a week.
o People who own Readers are among the most likely to read in bed (72 percent) and are more likely to read in bed on a weekly basis than tablet owners (61 percent vs. 54 percent).
* The Gender Divide: While reading in bed is a top pick for both genders, there’s a distinct divide when it comes to second place: women are likelier than men to read outdoors (40 percent vs. 25 percent), and men more frequently read in the bathroom (41 percent vs. 26 percent for women).
* The Light/Dark Debate: 77 percent of survey respondents say they or their partner requires light for their bedtime reading, although nearly 90 percent say their ideal sleep environment is completely dark.
o Men are far more likely than women to report their significant other disrupts their sleep by using a light to read in bed.
* Keeping Peace: 50 percent of respondents say either they or their partner would read more in bed if it didn’t affect the other person’s sleep.
* Sleepus Interruptus: A partner using a light to read in bed was deemed most disruptive by respondents – even more than a frisky partner’s “midnight moves.”
o 31 percent of respondents noted that a partner’s use of a light to read in bed interfered with their sleep or prevented them from falling asleep, while 20 percent noted that romantic overtures did the same.
* Perturbed Partners: Nearly half (42 percent) of survey respondents have gone to sleep annoyed because their significant other was reading with a light on.
* Night Flight, Not Fight: 42 percent of people surveyed say they or their partner has physically relocated to another room to read to not disturb the partner who wanted to sleep, as most also agreed this was the best way to “keep the peace.”
o The “lights-on” breach of bediquette leads many to throw in the towel when it comes to sleep with flipping on the TV, leaving the room to read or staying up to read themselves the most frequent alternatives.
Lightweight and Ultra Portable
At under 7 ounces, NOOK Simple Touch with GlowLight is Barnes & Noble’s lightest NOOK ever and 5 percent lighter than the highly acclaimed NOOK Simple Touch. The device’s ergonomic soft-touch design makes it super comfortable to hold in just one hand – perfect for staying up all night in bed with a can’t-put-it-down novel, or for carrying everywhere. Customers can also personalize their devices with an exclusive array of stylish and protective accessories.
Barnes & Noble’s Award-Winning Reading Experience
NOOK Simple Touch with GlowLight brings first-to-the-world lighting innovation to Barnes & Noble’s award-winning Reader and reading experience. The most-advanced and fastest E Ink display and revolutionary built-in screen protector offer paper-like reading with no glare, even in bright sun, and lightning-fast page turns. The company’s exclusive Best-Text™ technology with adjustable fonts optimizes each letter, so words are crisp and clear.
It’s easy to navigate, shop and read with just the touch of a finger on NOOK Simple Touch with GlowLight’s 6-inch touchscreen. Touch to turn pages, look up words, highlight passages, read your way by adjusting the font size and style and more. Shop the world’s largest digital bookstore of more than 2.5 million books, magazines and newspapers and enjoy helpful recommendations from Barnes & Noble’s book experts, personalized based on favorite authors, as well as those from friends to decide what to read next. Plus, borrow digital books from public libraries.
NOOK Simple Touch with GlowLight holds more than 1,000 books, plus it has expandable memory. It’s easy to keep reading on the go with long-lasting battery life: on a single charge with Wi-Fi® off, read for over one month with GlowLight on and over two months with it off.
Availability
At the amazingly low price of $139, NOOK Simple Touch with GlowLight offers an award-winning reading experience, including a power adapter and built-in anti-glare screen protector at no additional cost, unlike Kindle. NOOK Simple Touch with GlowLight can be pre-ordered at www.nook.com and in Barnes & Noble stores. The newest NOOK is expected to be in stores and in homes starting in early May, in time for Mother’s Day, Father’s Day, graduations and summer reading. Experience NOOK products at www.nook.com or at the NOOK Digital Shops™ and displays in one of Barnes & Noble’s nearly 700 bookstores and other leading retailers. Barnes & Noble offers Always Free NOOK Support in all of its neighborhood bookstores, with more than 40,000 NOOKsellers across the country ready to assist customers with setting up their NOOK devices or choosing their next great read.
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE:BKS), the world’s largest bookseller and a Fortune 500 company, operates 691 bookstores in 50 states. Barnes & Noble College Booksellers, LLC, a wholly-owned subsidiary of Barnes & Noble, also operates 641 college bookstores serving over 4.6 million students and faculty members at colleges and universities across the United States. Barnes & Noble conducts its online business through BN.com (www.bn.com), one of the Web’s largest e-commerce sites, which also features more than two million titles in its NOOK Bookstore™ (www.bn.com/ebooks). Through Barnes & Noble’s NOOK™ eReading product offering, customers can buy and read digital books and content on the widest range of platforms, including NOOK devices, partner company products, and the most popular mobile and computing devices using free NOOK software. Barnes & Noble is proud to be named a J.D. Power and Associated 2012 Customer Service Champion and is only one of 50 U.S. companies so named.
General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company’s corporate website: www.barnesandnobleinc.com.
NOOK®, NOOK Tablet™, NOOK Simple Touch ™, NOOK Color™, Reader’s Tablet™, Best-Text™, NOOK Store™, NOOK Bookstore™, NOOK Magazines™, VividView™, NOOK Newspapers™, FREE NOOK Reading Apps™, NOOK Kids™, NOOK Digital Shop™, Read In Store™, More In Store™, LendMe®, NOOK Library™, NOOK Books en español™, NOOK Study™, Lifetime Library™ and Read What You Love. Anywhere You Like™ are trademarks of Barnes & Noble, Inc. Other trademarks referenced in this release are the property of their respective owners.
Barnes and Noble Expanding Their Penguin Boutique Program to More Locations
Posted by: Michael Kozlowski | Comments (1)Barnes and Noble, over the course of the last six months, has been employing an in-store boutique stand devoted to Penguin. The concept was to put an emphasis on books by the publishing powerhouse. It initially started with only ten locations in the USA and is set to expand.
Currently, the boutique sections of the store encase about 200 sq-ft and sales have steadily blossomed for Penguin Book titles. The company intends on bringing the display stands to 25 additional stores in the next few months to bring more revenue into the retail locations.
The one factor that has many people up in arms is the fact B&N is adding other items such as messenger bags and other apparel. Many users are claiming that when they walk into a Barnes and Noble store they are greeted with kids toys and stuffed animals along the main walkways.
Barnes and Noble Offering Hunger Games Tickets with Purchase of eReader
Posted by: Michael Kozlowski | Comments (2)Barnes and Noble is running a promotional campaign at 26 of their largest stores to give customers free tickets to the upcoming Hunger Games Movie. The company is betting that many people will purchase the the entire trilogy before watching the film.
Suzanne Collins highly anticipated first movie is the first of a trilogy and many young adults are looking forward to it. I have seen many people in the last few weeks cradling the books in their arms in preparation for the movies, so bookstores are selling many copies these days. Speaking of higher sales for the trilogy, the company is giving the 1st book away in the trilogy for free if you buy an e-reader.
So which e-readers are eligible for this promotion? All of them! The Nook Simple Touch, Nook Tablet, and Nook Color will all get you some free tickets to the early screening in LA and New York March 19th. Only stores in those two States are actively participating in this promotion, and the movies open in North America on the 23rd. Barnes and Noble is also sweetening the deal by throwing in free access to its VIP Parties to anyone who buys an e-reader.
Barnes and Noble Launches 8 GB Nook and Lowers Cost of Nook Color
Posted by: Michael Kozlowski | Comments (0)
Barnes and Noble today officially unveiled the brand new 8 GB version of the wildly successful Nook Tablet offering today! This new tablet is much akin to the 16 GB model in terms of form and function. It is available now at most Barnes and Noble Stores and their other retail partners for $199.99.
So how did Barnes and Noble lower the cost on the Nook Tablet and still offer it at a respectable price? They lowered the internal memory from 16 GB to 8 GB and lowered the RAM from 1 GB to 512. It still features a 1GHz dual-core processor and a 7 inch screen with a resolution of 1024 X 600 pixels.
I think it was important for B&N to offer a tablet for the same price as the Amazon Kindle Fire and Kobo Vox and not lose money on the whole deal. This is why they decided to lower the RAM and internal memory, which is fine because you can still enhance it via MicroSD up to 32 GB. Speaking of memory, 5 GB can be used for your own content such as movies, music, and books while 1 GB is reserved for Nook Store purchases.
The Nook Color, which was the company’s first tablet and is still fairly respectable in terms of hardware and performance, was price slashed today. You can now get a new Nook Color for only $169.99, which makes it a very viable entry level device. If you are on a budget and had to choose between say a Pandigital Novel, Micro Cruz Reader, or other woeful offerings, get the Nook Color.











