Amazon and Barnes and Noble are the only two companies in the e-reader space that utilize television adverts to hype their new products. This is very important for brand awareness and letting the average person know that a new device has launched. Today, Barnes and Noble has released its new television spot for the Nook HD Tablet. It chronicles a family all sharing the same … [Read more...] about Barnes and Noble Releases Nook HD TV Spot
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Are e-Reader Companies Expanding Too Fast?
The largest companies in the world involved in the e-reader industry are all seeking to expand into foreign markets. Over the course of 2012, Barnes and Noble, Amazon, and Kobo are increasing their presence in Europe. Why have these companies turned on the accelerator and is it good for business?Canadian based Kobo was purchased by Japanese e-Commerce giant Rakutan at the … [Read more...] about Are e-Reader Companies Expanding Too Fast?
The History of the Barnes and Noble Nook and eBook Ecosystem
In the United States, no bookseller quite reaches an all encompassing magnitude like Barnes and Noble. The company has grown to be the largest chain of stores that still sells books and much of its competition is on the ropes. In the last four years, B&N has started to gravitate towards a digital ecosystem. It started with ebooks and e-readers and has reached a new zenith … [Read more...] about The History of the Barnes and Noble Nook and eBook Ecosystem
Barnes and Noble Suffers a Two Week Delay for UK Launch
Barnes and Noble is poised to branch outside of the USA for the first time and enter the United Kingdom. The original launch window was October 15h, but is being pushed back until October 29th. B&N has informed new partners John Lewis, Foyles, Blackwell’s, Argos, Waitrose, and Sainsbury’s about the launch date change.When Barnes and Noble informed its new retail … [Read more...] about Barnes and Noble Suffers a Two Week Delay for UK Launch
Barnes and Noble Introduces Zoom View with New Android Update
Barnes and Noble has updated its Nook for Android to give comic book lovers some new features. Now you can get even closer to your favorite Nook Comics super heroes and characters through Zoom View, which puts the focus on individual panels in graphic novels and comics for an even more immersive experience. The updated NOOK for Android will also bring a full dictionary, … [Read more...] about Barnes and Noble Introduces Zoom View with New Android Update
Barnes and Noble Announces the NOOK HD and HD+
Barnes and Noble has announced two new tablets to hit the market this November. The Nook Tablet HD is a 7 inch edition and the new HD+ is a 9 inch Android tablet!The Nook Tablet HD is a seven inch high-resolution display and will have a mighty resolution of 1440 x 900 pixels and 243 pixels per inch.Video playback will allow you to watch videos in 720p. The pixels are really … [Read more...] about Barnes and Noble Announces the NOOK HD and HD+
Barnes & Noble Partners with Sainsbury’s for Nook eReaders
It seemed like only yesterday that Barnes and Noble announced its new partnership in the UK with Dixons. Wait, it really was just yesterday! Today it seems the company is increasing its retail ambitions with a new arrangement with Sainsbury’s. Together they will bring the award-winning NOOK reading experience and digital products as the exclusive e-reader to over 270 … [Read more...] about Barnes & Noble Partners with Sainsbury’s for Nook eReaders
Barnes and Noble Locks in Dixons for Nook UK Distribution
Barnes and Noble has been on a rampage in the UK, locking in John Lewis, Argos, the leading academic bookseller Blackwell’s, and award-winning independent bookstore Foyles. Today B&N announced a new partnership with Dixons, which oversees PC World and Currys.Currys and PC World will feature Barnes & Noble’s NOOK products in over 600 stores across the country and … [Read more...] about Barnes and Noble Locks in Dixons for Nook UK Distribution
Will the New Nook Tablet Run Windows 8?
Earlier this year, Microsoft decided to invest in Barnes and Noble to a tune of $605 million dollars, over five years. This deal is going to bring the Nook eBook ecosystem to one of the premier showcase pieces for the upcoming OS. This gives Barnes and Noble the ability to expand outside of the USA and UK market, to sell books worldwide. This weekend, rumors are swirling about … [Read more...] about Will the New Nook Tablet Run Windows 8?
There’s No Replacing Email for Info
A Barnes and Noble study of marketing results where college students are concerned revealed that sometimes, the latest technology isn’t necessarily well received. Compiling the results from over 7,500 college students who took part in the 2012 survey on how students interact with marketing information, the study had some surprising results.Some of the most interesting … [Read more...] about There’s No Replacing Email for Info
Barnes and Noble Partners with Argos, Blackwell’s, and Foyles for UK Expansion
Barnes and Noble announced its first partner in the United Kingdom a few days ago with John Lewis. Today the company announced that it has secured more partnerships for the Nook eBook Store and line of e-readers. The new retail outlets include multichannel retailer Argos, the leading academic bookseller Blackwell’s, and award-winning independent bookstore Foyles.“We’re … [Read more...] about Barnes and Noble Partners with Argos, Blackwell’s, and Foyles for UK Expansion
My Little Pony eBooks Hit Barnes and Noble
My little Pony has undergone a resurgence as of late and its popularity can be attributed to the new cartoon show that has been on the air the last few years. Hasbro, the company that owns the property, is teaming up with Barnes and Noble to bring 11 ebooks to the Nook bookstore.These new ebooks are available to be purchased on the Nook Tablet or any other device that has a … [Read more...] about My Little Pony eBooks Hit Barnes and Noble
Barnes and Noble Partners with John Lewis for e-Reader Distribution
Barnes and Noble has found its first United Kingdom retail partner to distribute the entire Nook line of e-readers. John Lewis will be stocking the devices in 37 of its stores within the next few months. Customers will get the perfect chance to get their hands-on time with the e-readers and tablets before making a buying decision.Ed Connolly, director of buying for … [Read more...] about Barnes and Noble Partners with John Lewis for e-Reader Distribution
Barnes and Noble Reports a Slowing in Financial Losses
Barnes and Noble released its quarterly financial report which showed a decrease in the company’s losses for the quarter. While the college division didn’t fare well as it was a period of down time for universities, demand for the company’s newest NOOK, the GlowLight backlit e-ink reader, meant consumers clamored for more e-readers than the retailer could keep in stock.Some … [Read more...] about Barnes and Noble Reports a Slowing in Financial Losses