Massive Boom of Ebooks and reading apps as a result of lockdown
The events of recent months have had a devastating impact on lives and businesses across the world, and a global recession seems certain to follow. But there are always positives that come from even the darkest times, and one such ray of light has been a surge in reading during lockdown.
We all have a mental shortlist of books we intend to read “when we get a chance.” With literally billions confined to their homes for weeks on end, that chance arrived in the first half of 2020. Lockdown has provided an opportunity for the general populace to fall back in love with reading, and a survey by Nielsen Book reported that people have spent on average twice as much time reading as they did before lockdown. This in turn means the book industry, especially where ebooks are concerned, is one of the few sectors that has not been crippled by the global pandemic.
