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Verdict: 3 Stars

This fifth installment of Clare’s tremendously successful and well-loved series, The Mortal Instruments, has all that the first books have to offer: demon slaying, love triangles, evil super-villains bent on destroying the world, and boyfriends who have been possessed and turned into aloof clones of their former selves. Unfortunately, that’s pretty much the premise of all The Mortal Instruments books.

The previous installment left off with an epic battle between the young Shadowhunters and the demon mother Lilith, who was trying to bring the evil Valentine’s son Sebastian back from the dead. She apparently succeeded only in dying but took both Sebastian and Jace with her, leaving the remaining Shadowhunters bewildered. Lost Souls picks up with the Clave’s decision that looking for Clary’s hunk boyfriend Jace is not a priority because finding Sebastian and stopping his reign of destruction is more important. It’s therefore up to the young Nephilim to find Jace, but they discover his soul has been irreversibly joined with Sebastian’s by Lilith’s pre-death ritual and that Sebastian is now controlling Jace; to up the stakes, killing one means killing the other.

How many times is Clary’s boyfriend supposed to become cold and distant only to reveal later that he was under a spell? More importantly, how many times is this supposed to happen before she dumps him? And really, Isabelle? You’re the hottest girl on the planet and a kick-butt Shadowhunter, but you’re STILL too scared to tell the geeky little vampire Simon how you feel about him? And would someone please stop letting these kids play too close to the spell books?

It seems kind of ironic that Clare’s career originally began with writing fan fiction; she was well-known for her Harry Potter fanfic and even some unfortunate resulting plagiarism accusations. But the point of fan fiction is that the characters from one literary world are so well-loved that the readers take it upon themselves to begin to write new story lines for the characters, presumably because they could not get enough from the original author’s own creations. I have to wonder if there isn’t a host of Mortal Instruments fanfic circulating under the radar in which readers have different story lines and plot twists for these characters because the author hasn’t yet filled the void for the readers.

Lost Souls did have its awesome moments and the dialogue is every bit what we’ve come to expect from a writer like Clare. It’s witty and edgy without throwing around tired, stereotypical teenager-speak. I loved the conversation in which Alec reveals his personal pain: His father actually asked him to explain what exactly had “turned him gay,” to which Simon offers, “Bitten by a gay spider?”

The writing is first-rate, but it would be great if something new would happen for once, especially since the author has left the door open for a book six that I vehemently hope is not just an even bigger helping of more of the same. The City of Lost Souls ebooks are available HERE for Kindle and HERE for Nook, as well as for other devices through various channels.

Barnes and Noble has four of its Nook Kids eBooks up for the Cynopsis Kids !magination Awards. The four Enhanced NOOK Books to be nominated in the ebook category at the first annual Cynopsis Kids Awards are Go Dog Go! (Random House), A Charlie Brown Christmas (PEANUTS Worldwide), Birdies Big-Girl Shoes (Little, Brown Books for Young Readers) and You Will Be My Friend! (Little, Brown Books for Young Readers). All are available in a fun, engaging, digital format, only for Barnes & Noble customers on NOOK Tablet and NOOK Color.

Most of these books that have been nominated have various cool features that separate them from the competition. The Barnes and Noble Read Aloud feature found in the Nook Tablet is one of the main draws. It allows the narrator of the book to read to your kids, but also has the ability for parents or anyone else to narrate the book for you.

Cynopsis: Kids! is a daily e-publication covering the kids’ entertainment business and is the must-read by leaders in the programming, licensing, and kids’ marketing arena. Celebrating 10 years in 2012, Cynopis: Kids! is one of the most comprehensive sources of information for the kids’ reading and entertainment industry.

The Cynopsis Kids !magination Awards honor the year’s most outstanding achievements in content creation and marketing between October 2010 and December 2011. Presented by one of the industry’s most-read and trusted publications, Cynopsis Media, the awards are open to all production companies, studios, producers, networks, animators, developers, licensing companies, marketing and PR firms, ad agencies, and toy companies.


The Barnes and Noble Simple Touch with Glowlight is a new breed of e-reader that allows you to read in the dark. It maintains the same e-ink display found in previous models of the Nook Simple Touch, which makes it very easy on the eyes during long reading sessions. Unlike LCD screens, it does not burn your eyes when you are reading in the dark. Is this new form of e-reader just a gimmick or does it raise the bar?

Hardware

The Barnes and Noble Simple Touch with Glowlight features a six inch e-ink pearl display. The resolution of 800 x 600 is comparable with most other e-readers on the market, like the Kindle Touch and the Nook Simple Touch released last year. Underneath the hood is a 800 Mhz processor with 2 GB of internal memory. If you need more space to store your books and other media you can expand it up to 32 GB via the Micro SD Card. Most of your daily functions tend to zip along fairly fine with the processor and 256 MB of RAM.

The Nook Simple Touch with Glowlight is a full touchscreen e-reader that is one of the most responsive devices on the market. It features an infrared display that is on the side of the bezel. This allows for pin-point accuracy in terms of interacting with the menus and keyboard.

The big draw on this new e-reader is the Glow function that allows you to read in the dark. Instead of having the light appear from underneath the screen like most tablets on the market, it emits from the same area as the IR display. There are a total of eight LED lights that are spread around the bezel that provide a fair amount of light. In some cases, because they are spread out, I found that some lines of text are darker than others. The glow feature is not always on by default, but you have to hold down the N button for around two seconds to turn on the light. In the settings menu there is an option to change the different levels of luminosity.

Honestly, the glow feature is one of the best new technological advances to hit the e-reader scene in a long time. If you wanted to read your ebook reader in the dark you would have to purchase a bulky aftermarket light or a case with a built in light. This drastically increases the cost and often becomes bulky and cumbersome.

The Nook Simple Touch with Glowlight is noticeably thicker than a Kindle Touch, at 0.47 inches (11.9mm) to the Kindle’s 0.40 inches (10.1mm). It’s a little lighter than the Kindle or the Nook Simple Touch, weighing just shy of 7 ounces. I think its rather impressive that they managed to actually shave off a bit of weight while adding a new light display. In terms of battery life you can get over 1 month with the GlowLight functionality on, based on a half hour of daily reading time, or over 2 months with GlowLight off, based on a half hour of daily reading time. One of the cool things with this model is Barnes and Noble is actually including an AC adapter right in the box. The previous models only had a USB cable to charge your unit on your PC.

Like most other e-readers on the market, this has a dedicated Wi-Fi interact connection. You can easily connect up to your own local network and download new content from the B&N online store. You can also take your e-reader into any Barnes and Noble store location and read books. Many online stores only allow you a small sample of the book if you are downloading it online. When you are actually in a physical store location, you can read the book in its entirety as long as you stay in the store. When you leave, the book simply disappears from your library, but at least you can try before you buy. This is one of the cool aspects of running a physical retail store; they can do little things like this that make a world of difference.

I would take the Nook with Glow over the Kindle Touch any day of the week. The physical page turn buttons really give it the edge because they are slim and optimized for right or left handed people. It may not have all the extra features like “Send to Kindle” or “Instapaper,” but I find on a hardware level it is lighter and gives you a better e-reading experience than any other device currently on the market.

Software

The Barnes and Noble Simple Touch with Glowlight is running Google Android 2.1 as the main operating system. Every single e-reader that the company has ever produced runs this OS, which allows more speed and flexibility then the standard Linux OS that almost all other e-readers on the market use.

Barnes and Noble really makes their e-ink based devices a social reading experience. They have various programs like Nook Friends, LENDME, and social media integration. This is a total advantage, because you can borrow an ebook for up to two weeks from your friend and even browse their entire reading list to see what books they are reading. If you don’t really know anyone that uses the Nook and want to borrow books for free, you can visit various ebook lending sites like Lendingbook. You can also share select passages and quotes via Twitter and Facebook, once you connect your accounts.

Barnes and Noble provides a wide and expansive ecosystem for you to buy and read books. The store is built right into the e-reader and is organized in a very intuitive fashion. It is optimized for swipes and gestures and all of the text is large enough that you won’t often click on something you didn’t intend. The store is divided into many sections with popular categories like the New York Times Best Sellers, Editors Picks, and various genres/sub-genres. You can also download plenty of newspapers from various publishers, such as the New York Times and many local papers. Currently they have over one million books that are both paid or free.

I really like the responsiveness of the Nook Simple Touch with Glow! Navigating menus and settings are super fast and there is little wait time for menus to load. Books tend to open very fast and page turn speeds are out of this world.

e-Reading Experience

There are only a few book formats that the Nook is compatible with, such as EPUB and Adobe PDF. EPUB is really the internet standard for electronic books, and allows you tremendous flexibility in changing the fonts, line spacing, and margins. When you buy the Nook you are not just limited to buying books from Barnes and Noble, but you have the freedom to buy from wherever you want. When you purchase a book from another store, you simply need to download Adobe Digital Editions to transfer it over to your device. The only store you cannot do business with is Amazon, because they use their own proprietary format.

More libraries are starting to use the Overdrive system to facilitate the lending of digital books. This allows you to use your Nook to borrow books from your public library. The only thing you need is a library card and a 4 digit pin number. Check with your local library branch to make sure you can borrow books from them.

If you are the type of person that downloads a ton of books from the internet or dives into the shady underworld to get your content, this e-reader is for you. You can download any book in EPUB format and then use a 3rd party program like Calibre to manage your library. I really like Calibre because it allows you greater control to edit your books. When you download books online, often the title of the book or author’s name is misspelled or the file has the book title, authors name, and series all in the title. With Calibre you can change all of this information and even change the cover art if you want. If you don’t want to use any third party programs, you can simply use Windows Explorer to copy the books into your books or documents folder.

The Nook line of e-readers allows you more flexibility than most other devices on the market to tailor your reading experience the way you want it. There are over eight different fonts you can choose from when you are reading a book. The default options are Caecillia, Malabar, Amasis, Gill Sans, Helvetica, Trebuchet, and a few others. You also have seven different options to physically change the size of the font. This is very useful to optimize the size of the font based on your own personal needs. There are also plenty of options to change your line spacing, margins, or abide by the publisher’s defaults.

Nighttime Reading

The Nook Simple Touch with Glowlight is designed to be read under any circumstance and its priority is reading at night. We ran a battery of tests to compare it against LCD tablets like the iPad 3 and Nook Tablet. We also compared it to the new SolarFocus case with built in LED light and the official Barnes and Noble Booklight.

When you have a dedicated e-reader like the Kindle Touch, or even the 1st generation Barnes and Noble Simple Touch Reader, the only way to read in the dark is with a booklight. We found from our tests that these lights only illuminate the top half of the screen and in many cases give you a LED glare on the screen. In testing the Nook Glowlight against various booklights the new Barnes and Noble e-reader simply blew them all away. If you have a normal e-reader and decide to invest in a booklight, the costs dramatically increase.

LCD based tablets like the iPad 3 and Nook tablet are designed to read in low-light conditions and have many options to change the brightness of the screen. In many cases they also have nighttime reading mode that will change the background to black and the text to white. This is supposed to prevent headaches and not burn your eyes during long reading sessions. There is obviously a fundamental difference between e-ink technology, which mimics real paper, and an LCD screen.  In most of our tests the LCD screens performed fairly well at night but lacked outdoors in the sun. The Nook Simple Touch was the clear winner in terms of being a pure e-reader both indoors and outdoors.

Our Thoughts

The Nook Simple Touch with Glowlight really raises the bar on e-reading in 2012. It is the only device on the market that allows you to read comfortably in low-light conditions. Personally I do most of my reading at night when I am going to sleep. In the past, I needed the lamp to be on and be positioned in such as way that the e-reader was facing the light source so I can read without any shadows. When you have a family or are sleeping with a significant other this could cause drama with them wanting the light off. You could obviously bypass this by purchasing a book light or a case with a built in light. I was never a fan of these because it took away from the essence of an e-reader, in that they are supposed very light and portable.

One of my main concerns with this new lighting system is what happens if one of the LED lights burns out? I have yet to find any kind of replacement lights on the market and B&N has been fairly mum on the matter. It also goes without saying that Barnes and Noble does not actively sell their e-readers or tablets outside the USA. If you live in Canada, Australia, Europe, or anywhere else your best option is the premier e-reader store Shop e-Readers, that has plenty in stock.

In the end, this is a great e-reader for the price and the only one with a built in light. It really allows you to read anywhere and anytime. Unlike an LCD tablet, it will not burn your eyes and is the closest experience you will get to reading a real book. Digital content is also way cheaper than buying the physical book. Often a new release in hardcover format will cost $25 to $45, while the ebook often costs $9.99. Any book you buy from Barnes and Noble can be read on their official apps for iOS, Android, and many other operating systems.

Pros

The ability to read in the dark
Expansive ecosystem of books and newspapers
Lots of options to change your reading experience
Fairly affordable

Cons

Most B&N stores are completely out of stock
No internet browser via the Search Menu

Rating 9.5/10

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The Barnes and Noble Simple Touch with Glowlight is currently the only pure e-ink reader on the market that allows you to read in the dark. There is so much demand that people who pre-ordered it are still waiting for the reader. New orders are estimated to take up to two weeks for them to ship out and many retail locations have no stock available.

Barnes and Noble Store locations in most of the USA have little to no stock available if you are looking for their latest e-reader. We have been in touch with over thirty retail locations in Washington State, Oregon, California, and Florida. All of the various B&N bookstores have told us that they only received 5 to 8 units per store and most were only available to people who called the store to reserve them before they officially came out.

There is a massive shortage in most of the USA for the new Barnes and Noble Simple Touch with Glowlight. Expect to see delays across the board in both the retail sphere and online. If you are lucky enough to have a location near you that has these, leave a comment below.

Categories : e-reader, e-Reader News
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Digital reading fans have clearly spoken about their love of the wizarding world. Pottermore, the site dedicated to all things Harry Potter, apparently has sold almost $5 million worth of the eBook editions of the seven-book series in its first month of sales.

The eBooks which are available in English, Spanish, French, Italian, and German, are available exclusively through Pottermore, although Kindle and Nook users can access the titles through a dedicated portal on the Amazon and Barnes&Noble sites. That portal takes consumers to the Pottermore site for purchase then, through an agreement with the retailers, the eBooks are sent directly to consumers’ devices without having to download them via cable.

Laura Hazard Owen of paidContent.org came up with a figure for total sales based on an average of the prices. Allowing that the first three books amount to $7.99 each, with the remaining four books in the series priced at $9.99 each, the article asserts that sales likely fall into the realm of about 525,000+ titles sold.

Her article goes on to discuss some very interesting information concerning two key issues that critics of digital reading contend. First, sales of the print editions have increased in the time that the eBooks have been available through Pottermore, most likely asserting that digital does not actually mean the death of print books. But even more interestingly, despite the eBooks’ status as DRM-free and in spite of some initial piracy, it would appear that piracy of the books has actually gone down now that the books have been made available and that they are easily transferable to readers’ devices. Supporters of DRM-free content may actually have Pottermore to thank for giving such a clear and successful example of what they have maintained for some time, that readers simply value good content and they will rise to the occasion to read.

The Barnes and Noble Simple Touch with Glowlight is shipping weeks in advance to customers who pre-ordered it. Many users have reported they have received their shipping confirmations already and the excitement is growing.

Barnes and Noble has also admitted that the Nook Glowlight will be available in stores in limited quantities when the official release date of May 7th rolls around. Many retail locations already have the new e-reader in their clutches and are waiting for the word to put them on sale.

If you want to ensure you get your hands on the first e-reader that allows you to read in the dark, I suggest you pre-order. STAT!


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In New York today, Theresa Horner, VP Digital Content from Barnes and Noble, gave us a private tour of the new Nook Simple Touch with Glowlight! This is the first e-reader to employ technology that lets you read your books in a dark room.

We sent one of our freelancers, Jennifer Gracen, to check out the latest device from Barnes and Noble and she mentioned “The event was was held on the rooftop of the hotel, and I soon realized why. Very clever of them – they brought me outside, by the pool, to show me how the new Nook looks in bright sunlight, especially when compared to other products. They had the Amazon Kindle Fire, Apple iPad and Kindle Touch available as benchmarks. It blew them away, easily. It was the only one you could see the screen without problem. Then we moved back inside, where they had a darkened cozy corner with a bed (yup, you read that right) for me to climb onto and compare the products again. You could really see the difference; the new Nook had light, but no glare, not horribly bright, nice and soft light.”

The new Nook Simple Touch with Glowlight features a 6 inch e-ink display with a resolution of 800×600 pixels. It has an IR touchscreen which allows you pin-point accuracy when you interact with menus and eBooks. This device is 5% lighter in weight than regular Nook – exactly .695 ounces.  Battery life on average should last you about 1-2 months depending on use and goes into sleep mode to conserve battery life when you are not using it.

The GlowLight technology has LED lights embedded into the side of the frame. This solves the big issue of e-ink devices not having light emitting from the screen to read in low-light conditions. You can activate the glow feature by holding down the N button for two seconds and the screen will light up. You can configure the brightness settings of the glow feature in a dedicated menu in your settings. In order to turn this glowing feature off, you tap the center of the screen and it will display a little light icon that lets you disable the feature.

Finally there is some new designer covers that will be available on May 1st when the Nook Simple Touch with Glowlight is released for $139.99. If you live outside of the USA you can order this device from our retail website Shop e-Readers for $169. You will get to choose cases designed by  Kate Spade, Jack Spade, Jonathan Adler, Lilly Pulitzer, and exclusive Beatles covers that only Nook has rights to.

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Barnes and Noble is holding a press event in New York City tommorow to give us the first look at the new Barnes and Noble Nook Simple Touch with a front lighted LED light. This will allow you to get a pure e-ink experience and be able to read your e-reader in the dark. Barnes and Noble will beat Amazon to the market with this device when it hits stores in May.

The Barnes and Noble Nook Simple Touch with Glowlight technology is the answer to most people’s problems with reading in low-light conditions. The hardware itself is not changing much and will still feature a six inch e-ink pearl display with 800×600 pixels and 16 levels of greyscale. Glowlight gives bedtime readers just the right amount of light for reading, without disturbing a sleepy spouse.  There is a switch on the e-reader that activates the glow feature so you don’t have to use the light if you don’t want to.

e-Reader owners often like to read books in bed when they are going to sleep. A recent survey conducted mentioned that over 72% of avid readers are doing this. The drawback is that most traditional e-ink readers need a direct lightning source because they do not emit light. People have bypassed this with purchasing aftermarket lights to attach to their e-readers, but they are bulky and encumbersome.

This new device is on pre-order right now through Barnes and Noble and will be $139.99, it should be released in the first few weeks of May 2012. Good e-Reader will be live on the scene in New York City tomorrow with a hands on review of the device and lots of pictures and video! Stay tuned!


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Amazon has already struck gold with the Kindle Fire, it being the only Android tablet that can hold a candle to the Apple iPad (though from a safe distance). The online retailer has joined in late to the tablet sphere but has made it big, leaving behind many big name competitors such as Samsung or Acer. However, while the Kindle Fire is already due for an upgrade and a next gen version is reported to be in development, what seems evident is that Amazon is readying a three pronged attack at the tablet segment in the future.

As per CENS, a Taiwanese news channel, Amazon is about to launch two varieties of 7 inch tablet, as well as a bigger 8.9 inch sized tablet device. If true, it looks like we will see a low cost model, which may be similar to the current Kindle Fire, as well as two additional models with premium features.

While details are sparse at the moment, information from the supplier’s end reveal the base 7 inch version to have a resolution of 1024 x 600 pixels, while the one above it packs in a slightly higher 1280 x 800 pixels. The top of the line 8.9 inch tablet model will come with a better 1920 x 1200 pixel display. While the basic 7 inch version is expected to cater to the budget segment, the latter two are likely to have better features and cost a premium.

To have more than one tablet offering also makes sense for Amazon, when it is offering the Kindle Fire at a loss. It will allow the online retailer to make up for losses with the higher speced, and subsequently higher priced, tablet offerings. That way, Amazon will not have to integrate their tablet to the Amazon store so tightly as is the case with the Kindle Fire.

Anyway, these are still speculations and there is nothing from Amazon to confirm or anything.

via techcrunch

Categories : Tablet News
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Barnes and Noble has updated their Simple Touch e-reader today to version 1.12 and it seeks to address a few lingering problems. Many users who had FIOS were complaining, and those with Netgear routers had internet connectivity issues. Many people had to jump through many hoops with Static IP changes and other workarounds.  This new firmware update seeks to address many of these problems.

Barnes and Noble is always mysterious about the things they fix in their firmware updates and are not very transparent in what they are actually doing. Some users who have written to us have reported that there were errors with the “last page read” function for sideloaded books. This seems to be fixed, and whether it’s physically connected to your PC or by expandable memory, you should see more results.

If the update is not being pushed to your Simple Touch yet, you can manually load it in HERE.

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Amazon had lit the Kindle Fire with the hopes of blazing into the booming tablet market. While it has been largely successful (the second largest selling tablet after the iPad and the best selling Android tablet so far), an unlikely victim of the raging Amazon Fire has been its very own stable mate, the Kindle Touch. In fact, Amazon is already reported to have scaled down on it Kindle Touch production plans in view of diminishing demands for the Kindle e-reader.

The trend though shouldn’t be too unexpected, for what you get from the Kindle Fire is a tablet device with a vibrant full color display. The Kindle Touch, with its rather drab e-ink display, seems to be running out of favor with the e-book reading section as well as Kindle loyalists, even though the Kindle Touch costs less than the Fire and also has a better battery life.

However, it’s not just the Kindle Touch that is feeling the heat from the new breed of low cost tablet devices (such as the Nook Color or the Kobo Vox). What these devices offer are most of the tablet market’s available features, if not all, and they won’t leave consumers’ pockets battered and bruised. Color e-ink displays are available, though LCD based displays that these tablet/e-readers sport still has an edge with better color reproduction qualities that color e-ink displays are not capable of right now. As such, the future may well belong to the LCD based low cost tablets and e-readers unless e-ink comes up with something more vibrant.

However, e-readers are not alone in seeing a reduction of sales compared to tablets; the traditional PC market seems to be shrinking as a fallout of the tablet effect. In raw figures, sales of PCs to tablet devices were a strong 20 to 1 in 2010. Just 2 years down the line, the gap has narrowed down to just 6 PCs sold to every tablet PC. While PC sales remain largely stagnant, the tablet market has grown by leaps and bounds. In fact, tablet could be seen marching ahead of PCs by 2013.

Tablets are on fire, there’s no question about that,” said Brad Silverberg, former Microsoft executive, who is now a venture capitalist in Seattle.

Apple, the one company that has had the biggest gain in the tablet segment with its iPad though isn’t amused at the proceedings.

“From the first day it shipped, we thought — not just me, many of us thought at Apple — that the tablet market would become larger than the PC market, and it was just a matter of the time that it took for that to occur,” said current Apple CEO Tim Cook though his predecessor Steve Jobs too shared the same vision.

However, while tablets will continue to find favor among consumers, tablet still cannot be considered a replacement of the PC. Tablet devices may score on portability and ease of use, though it’s still focused more on content consumption than content creation. Until that changes, PCs will continue to be relevant even though they might not have the strength in numbers they once had.

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With e-books making their presence felt in libraries across the world, it was perhaps just a matter of time before e-book readers also made it to the library’s lending section. This is exactly what has happened at the Michigan based Willard Library and the device in question is the Nook Simple Touch. Members of the Helen Warner Branch of the library will get to borrow the Nook Simple Touch e-readers for a maximum of 4 weeks, though the members also need to have a valid credit card in addition to a library card.

Each of the Nook Simple Touch devices will come pre-loaded with several of the bestseller titles that feature in the most recent New York Times’ fiction and nonfiction bestseller lists and are updated at the start of every week to keep the e-book readers fresh with the most recent titles.

Anne Holcomb, Media Librarian at Willard Library, said: “These Nook Simple Touch devices are the most convenient choice for Spring Break vacations or catching up with the latest books. There’s no downloading required – all the titles on the eReader’s ‘Library’ screen are already on that device. After you it out, just touch the picture of a book cover to start reading.”

The Nook Simple Touch devices that are lent out are encased in a protective jacket and will understandably come bundled with the charging chord to let users to charge up the device during the 4 weeks loan period.

As for the Nook Simple Touch e-reader’s contents, Holcomb has stated the e-readers will come pre-loaded with the entire Hunger Games trilogy. Those books should be one very enticing reason to go for the e-readers.

via battlecreekenquirer

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Even though the holiday shopping season has wound down, Barnes and Noble is trying to ramp up sales of its Nook line of e-readers with a discount promotion for consumers who take advantage of its periodicals line of subscriptions.

The book retailer issued this press release today:

“Barnes & Noble today announced two exciting deals that offer customers amazing savings on award-winning NOOK products when they purchase a subscription to some of the top periodicals.  Specifically, with a one-year subscription to the NOOK edition of The New York Times, customers will receive a $99 NOOK Simple Touch at no cost or a NOOK Color at $99, a $100 savings.  With a one-year NOOK subscription to the full-color interactive edition of PEOPLE, customers can enjoy at a $50 savings on NOOK Tablet for just $199.  Both are exciting bundles for customers to enjoy these great periodicals on their NOOK devices, along with content from the expansive NOOK Bookstore including more than 2.5 million books, magazines, newspapers, children’s books, apps and more.”

While giving away the Nook obviously does little to further the company’s economic bottom line, it does go a long way towards raising the number of devices sold, which in turn encourages future digital reading device consumers to lean towards a device that has sold a large number of units. Also, customers are being enticed with the interactive content of digital-specific editions of the already popular magazine and newspaper, just giving readers another nudge in the direction of doing all of their mass-market periodical reading on a mobile device.

And just to make the promotion even more appealing, any new subscribers who check in at the New York Times booth at the CES show in Las Vegas this week and sign up can walk away holding their new Nook device, with no shipping and therefore, no waiting.