Archive for E-Book News
Children are reading in record numbers in the last decade, which has propelled billion dollar properties such as Harry Potter, Percy Jackson, Twilight, Hunger Games, Diary of a Wimpy Kid. Not only have these titles done staggering well but it has promoted the success of books with similar subjects and themes and are benefiting from each other’s successes. Over the course of the last two years John Green and Veronica Roth are the highest-selling authors; juvenile fiction is performing so amazingly that 17 of the 20 overall bestsellers in the US during 2014 were books for children.
Nielsen hosted the first annual Children’s Book Summit in Manhattan and produced research for over a four year period. They produced research that the children’s book market has increased 44% in the last decade and 67% of teens read for pleasure. Ironically, although tablet adoption has increased exponentially, 50% still prefer print books over eBooks.
Kristen McLean, founder and CEO of Bookigee provided some interesting information on where books are being purchased. 62% of the purchases are taking place at physical bookstores, such as Barnes and Noble. Juvenile represents 35% of the total physical market over the last 12 months with juvenile fiction largely driving the sales from 2011 to 2014, resulting in “a great variety of publishers seeing positive growth.” Games and activity books as well as crossover products, representing “blockbuster brands bleeding over to nonfiction,” such as Minecraft and Lego, are also raising “very interesting implications.” MacLean suggested that this trend “leads to the rise of lifestyle books in juvenile nonfiction, and popularity of shows like MasterChef Junior.” One surprising find from a study about demographic buying habits showed that 42% of people who purchase children’s nonfiction titles actually have no children: 15% of these buyers purchased the books as gifts, and 27% of them reported buying the books for themselves.
The success of children’s and juvenile fiction has helped Scholastic continue to generate solid revenue. The company reported second quarter 2015 earnings were $665.6 million, compared to $623.2 million a year ago, an increase of 7%. Scholastic affirmed its fiscal 2015 outlook will account for approximately $1.9 billion.
The most exciting trend that this conference produce was there is a strong misconception that youth and young adults spend the majority of their time online, visiting sites such as Facebook and Twitter and not reading. What Nielson found is that they are establishing strong bonds with their friends, which leads to book recommendations being taken very seriously. This has led to a population explosion with Goodreads. Recently, the website reported a record 3.3 million votes cast in the 6th annual Goodreads Choice Award.
Starting in January 2015 VAT prices on e-Books will be changing all over Europe. The big change that is occurring is the amount of VAT you will pay will be determinate on the country you live in, instead of the originating country where the content is sold. In the UK for example, the tax will increase from 3% on each Amazon title to 20%. Will this create a boom period of VPN services and will customers be engaging in this type of behavior in order to save a ton of money?
Amazon, Barnes and Noble and Kobo have been avoiding paying high amounts of VAT for years by selling from countries like Luxembourg. This change in EU law is designed to close that specific tax loophole, and provide a level playing-field for everyone.
How much extra will customers be paying now for e-Books? Lets take a brief look at what is happening at Amazon. Each digital title from Amazon.co.uk will be priced for 20% VAT and sales in the Irish Republic will pay VAT at 23%. Sales from Amazon.de will be priced at the German 19% VAT, while sales in Luxembourg will be at 3% VAT. Amazon.es will be charging 21% VAT and Amazon.it will be charging 4% VAT.
Digital readers on average will be paying 17% more for each e-Book they purchase and this has the average e-Book lover really riled up. There are alternatives, so do not fret. If you have never heard of it before, a virtual private network (VPN) allows users to make some small changes to their modem and router. It basically allows you to change your local internet address in your home country, to another. If you live in the UK for example, you can establish a VPN to Luxembourg, and only pay 3% VAT on all of your e-Books.
People using VPN’s to access content not in their geographic area is really nothing new. People have been using it for over a decade in China to bypass the Great Firewall and access the internet. Thousands of Canadians use it on their televisions to access to expanded content from Netflix, Hulu+ or WWE Network. International users are also using VPN addresses in order to subscribe to Kindle Unlimited, Scribd and Oyster, which have a limited footprint outside the US.
It is legal to use a VPN to order to save money on purchasing e-Books? Well, pretending to be based in another country is classed as tax avoidance, which is legal under European Law. So fundamentally, many users agree that using a VPN to save on VAT is something they intend on doing.
Will readers be flocking to VPN services within the next few weeks to save money on VAT? That is the question. I know the main reason why people flocked to digital initially was to save money on buying books. The average hardcover new release normally costs $30, whereas the digital variant is often $9.99 to $12.99. Simply, your dollar stretches further when you buy the e-Book version, but in Europe this will all change.
Oyster has just signed an e-Book deal with Bloomsbury that will see 1,000 titles added to the US only platform. Some interesting reads include Salvage the Bones by Jesmyn Ward, Kitchen Confidential by Anthony Bourdain, Jonathan Strange and Mr. Norrell by Susanna Clarke, and Throne of Glass by Sarah J. Maas.
We’re excited to partner with such an incredible publisher to make these titles available to our readers and make our library better than ever.
There are over 500,000 e-Book titles in the Oyster catalog. Readers who pay the monthly subscription fee will not only be able to enjoy Bloomsbury titles but also great content from HarperCollins and Simon & Schuster.
Macmillan has announced that they intend on entering the e-Book subscription model business, in an attempt to broaden its distribution channels. CEO John Sargent mentioned that the primary reason they are engaging in the whole Netflix for eBooks concept is because Amazon accounts for 64% of all Macmillan digital sales, and this must change.
Sargent outlined Macmillan’s plans for the future to his stable of authors, illustrators, and Agents “In our search for new routes to market, we have been considering alternative business models including the subscription model. Many of you know that we have long been opposed to subscription. We have always worried that it will erode the perceived value of your books. Though this significant long-term risk remains, we have decided to test subscription in the coming weeks. Several companies offer “pay per read” plans that offer favorable economic terms. We plan to try subscription with backlist books, and mostly with titles that are not well represented at bricks and mortar retail stores. Our job has always been to provide you with the broadest possible distribution, and given the current financial and strategic incentives being offered, we believe the time is right to try this test.”
It is very likely in the next few weeks we will hear about Macmillan signing an e-Book distribution deal with Oyster and Scribd. These are two companies not affiliated with Amazon and engage in the pay per read model, which is what Macmillan is looking for.
Bookmate, the leading social ebook reading service, is available in Singapore. Boasting a comprehensive library of over 500,000 ebooks from 600 publishers, Bookmate empowers reading fans to search, discover, interact and read as much as they want, wherever they are.
Available at a flat monthly fee of SGD 9.98, the service offers books from major publishers such as HarperCollins, Head of Zeus, Profile Books, Serpent’s Tail and others.
As part of its international expansion efforts, Bookmate is exclusively partnering Singapore’s fully-integrated info-communications provider StarHub to introduce its book-streaming service to the local reading community and engage local publishers to offer their books on the platform.
Simon Dunlop, Founder of Bookmate, said, “Our mission is to make reading easy, accessible and fun for everyone with a smart phone. By expanding into Singapore, we have made a significant first step in increasing Bookmate’s footprint in Southeast Asia and thanks to our partnership with StarHub and their highly engaged customers we will be able to reach millions of new readers.”
Michael Sim, Lead Futurist–Entertainment of i3 (Innovation, Investment, Incubation), StarHub, said, “Singapore consumers are fast growing accustomed to getting easy access to an unfettered catalogue of premium online content, for instance, video and music streaming, across multiple devices for a flat monthly fee. This advancement is changing the way people consume content, and we believe the time is ripe to bring this same convenience to book fans, providing a timely boost to Singapore’s ebook scene. Through our partnership with Bookmate, local readers can now enjoy unlimited access to Bookmate’s vast collection of ebooks through its comprehensive association with leading publishers.”
Bookmate’s move into Singapore follows its agreement with HarperCollins, announced earlier this year, which saw Bookmate add hundreds of new authors to the service. This announcement also marks Bookmate’s first foray into Asia-Pacific. Bookmate currently has over 1.5 million active monthly users in countries including Russia, Ukraine, Kazakhstan, U.S. and Germany.
The Bookmate app, available for free download on Apple App Store, Good e-Reader and Windows Store, includes a social feed that allows users to follow their friends, favorite authors and celebrities on Bookmate, while also sharing their favorite books and passages. The service is also available through a supported web browser
Zoe Sugg may not be a household name, unless you have teenage daughters. The 24 year old amasses millions of views on each video she posts on Youtube and has just published her first book. Girl Online is a YA romance novel and has sold a staggering 78,000 copies in her first week. This has seen her surpass the first Harry Potter and 50 Shades of Grey book in the same period.
Zoe started her YouTube channel in 2009, primarily aimed at beauty tips and fashion advice. She is playful and has a candid approach that is absolutely infectious with her teen audience. Zoe has more than six million YouTube followers, and two million Twitter followers. Recently she took home the Best British Vlogger Award at the 2013 at the BBC Radio 1’s Teen Awards, but also won the Nickelodeon Kid’s Choice Award earlier this year.
When any book sells a ton of copies in a short period of time, there is normally drama that ensues. In Zoe’s case she has been getting a ton of flack from the media about having the book ghost written for her. Penguin, her publisher outsourced the actual writing to Siobhan Curham—an established author of both YA and adult fiction. The three sides sat down over the period of a few weeks and bantered back and fourth about the logistics. The Girl Online Book is not an autobiography, but does borrow heavily from Zoe and her day to day activities.
The young writer has been getting lambasted in the media for failing to explicitly state that she did not write the book alone, despite thanking Curham in the acknowledgments of Girl Online for having been with her “every step of the way”.
Despite the online backlash that erupted against Sugg, Curham had stayed quiet on the controversy. But on Wednesday, Curham posted a defense of both herself and Sugg to her blog. Writing that she had signed on to help Sugg with the book not to become “famous” or “rich,” Curham said that she’d agreed because she loves writing and “helping others write books.” She did, however, note that it wasn’t an entirely enjoyable process, saying “I did have some issues with how the project was managed. Issues which I expressed on more than one occasion. Issues which I’m afraid I’m not allowed to go into. And issues which have nothing to do with Zoe. I’ve seen at first hand how caring and considerate Zoe is. I’ve been very impressed with how she finds ways to use her (completely unexpected) fame to help others, whether that be through her vlogs, blogs, books or becoming a digital ambassador for the mental health charity MIND.”
I honestly think the media is more fixated on the inner workings of the publishing world, than actually talking about the book. It is more interesting to stir up controversy and crucify a young girl for doing what people only dream of, starting a successful business, amassing millions of followers and publishing a book.
e-Books were not the format of choice during the summer months, as they only accounted for 21% of all industry sales. The vast majority of readers instead embraced paperback and hardcovers. Paperbacks accounted for 43% of all units sold and hardcover purchases remained fairly steady at 25%. This statistics basically prove that digital still has a way to go before it ever over takes print, and readers would rather wait for the paperback version comes out, instead of paying extra money for the hardcover.
Nielsen runs quarterly book surveys as an avenue to give people a sense of the health of the publishing industry. They reported that out of the 21% of people purchasing e-books, 57% were buying the Kindle editions from Amazon. Barnes and Noble was the only other major competitor, garnering 14% of all digital book sales and Apple had a paltry 6% share market share.
One of Amazons greatest strengths is their sheer number of e-readers and tablets they release every year. In the six few months they released the Kindle Voyage, Kindle Basic Touch, Kindle Fire HD6, HD 7, and HDX 8.9. Most of their competitors only released 1-3 devices over the course of the entire year. According to Nielsen, 23% of consumers used a Kindle to download e-books in the first nine months of 2014, and another 21% used the Kindle Fire. Apple’s iPad was used by 18% of consumers to download e-books, while 4% used an iPhone. Barnes & Noble’s Nook had a 9% share of e-book downloads.
Amazon Kindle Unlimited is an all you can read platform for a low monthly price. Five months after its launch in the United States, the Amazon platform has expanded to France.
The Unlimited program currently has 20,000 French language titles, which is fairly paltry compared to the 200,000 Amazon currently sells. This goes to show that for the most part, publishers are wary of giving their content away with low returns. In addition, there are 700,000 English eBooks.
Amazon is hyping a number of bestsellers included in Unlimited, such as the Harry Potter saga, the series I stop by Eyrolles, Rush by Maya Banks, The Wheel of Time by Robert Jordan and Grandma in Nettles by Aurélie Valognes. English include The Hunger Games and Life of Pi.
Until January French customers can try out the Unlimited program for €1 and after the promotional period is over, it will cost €10 a month.
I don’t think e-Book subscription systems, like Kindle Unlimited is sustainable, except as loss-leaders. Oyster and Scribd rely on venture funding in order to keep their businesses afloat. Their losses today can only be turned into profits tomorrow if they pay publishers and authors less per “read” (which on average is $2) or if they substantially increase their monthly fee to their users or they maintain a high number of subscribers who don’t use their services much.
The Maritime industry is not the first thing you would think of when the conversation of digital books and newspapers comes up. There are over 70,000 cruise, cargo, oil rigs and military vessels in operation globally. The vast majority of staff that keep these operations running properly are workers from the Philippines, Malaysia, Russia and India. Many of the corporations that bankroll everything are putting a new emphasis on crew welfare and retention by investing in digital.
Commercial vessels really need to keep their crew entertained so they don’t jump ship to the competition. Companies spend a lot of money training them and are heavily invested in keeping them happy. Sadly, in a world full of streaming movies and audio services, it doesn’t work when it comes to being entertained on the high seas. If the crew wants to download small bits of content they have to insure their parent company is dealing with satellite internet providers such as VSAT and IMTECH. Internet access is purchased in blocks, where ships have very specific limits on how much data is available. In order to download eBooks, magazines or newspapers they have to be accessed in off-peak hours, when the internet is more reliable and not congested. Satellite obviously, is not indicative to downloading lots of content and new companies are meeting the challenge with innovative solutions.
If you are a crewman on a military submarine or apart of the US Air Force, your options to access leisure content is severely hampered. Internet access is certainly not the norm, due to security concerns, which traditionally made reading eBooks unfeasible. This has prompted the US Navy and Air Face to partner with Findaway World for the NERD and Aero e-Readers. The devices are shipped out with hundreds of eBooks and audiobook titles. There is no USB port or wireless internet access, so they are about as locked down as you can get.
The US Navy also has established ties with Overdrive since 2007 for their Knowledge Online initiative. There is currently 400 titles, with heavy emphasis on foreign language and graphic novels. Foreign language learning audio books are consistently one of the highest circulating subjects in the Navy’s collection, and the addition of eBooks in more than 10 languages was highly anticipated. Popular graphic novels, such as “The Time Machine” from Stone Arch books, and best-selling “Dummies” books for investing, grant writing, and small business, are also available to download.
Vancouver based PressReader currently has a catalog of over 3,000 newspapers and magazines. They have developed a new offline system that will allow vessels to download content in non-peak hours and distribute it to smartphones and tablets via a shipwide WIFI network. Maritime companies are starting to select publications that are relevant to the nationalities of their workers and getting the top three or four titles from those countries. This would allow a boatswain from the Philippines to get free access to the Manila Times, UNO Magazine, and Daily Inquirer to read at their leisure. Providing perks like free newspapers and magazines gives workers and officers a taste of home, without having to spend any of their own money, its the corporate cash after all that pays for it.
Getting your staff to read safety guides, regulations, weather reports and orientation information is a trial and tribulation. The print editions are often destroyed in the heat and humidity or easily get lost. This has given digital distribution a new emphasis, and PressReader Offline supports the ability for companies to upload their documents in PDF form, to be downloaded to tablets and phones on-demand.
The entire commercial maritime industry and military is trying to take advantage of the digital revolution. Crew are normally aboard for months at a time and things can get rather tedious. Can you imagine if you had the same 100 song playlist on repeat for months at a time? No matter how cool it is, it gets redundant. This is why everyone is turning to e-Books, digital magazines and newspapers to break the tedium.
If you are looking for gift to by someone for the holiday season or want to catch up on some reading, Apple has you covered. The iBooksstore has just announced the top free, paid and audiobook titles of 2014.
When it comes to purchasing eBooks on the iPhone or iPad, Apple is one of the only retailers that actually sells them. A few years ago Amazon, Barnes and Noble and Kobo all pulled the ability to sell books through their apps, because they did not want to pay Apple a percentage of each book sold. This has relegrated these apps to basically be gloriified e-reading apps for books purchased on other devices or on their websites.
With the advent of iOS 8, the Apple bookstore is now preloaded on any new Apple device that is purchased or on older devices that have been automatically upgraded.
The Fault in Our Stars, John Green (Children & Teens)
Gone Girl, Gillian Flynn (Mysteries & Thrillers)
Insurgent, Veronica Roth (Children & Teens)
Allegiant, Veronica Roth (Children & Teens)
Divergent, Veronica Roth (Children & Teens)
he Goldfinch, Donna Tartt (Fiction & Literature)
The Target, David Baldacci (Mysteries & Thrillers)
The Invention of Wings, Sue Monk Kidd (Fiction & Literature)
The Husband’s Secret, Liane Moriarty (Fiction & Literature)
Fifty Shades of Grey, E L James (Romance)
The A Song of Ice and Fire Series, George R. R. Martin (Sci-Fi & Fantasy)
If I Stay, Gayle Forman (Children & Teens)
Personal, Lee Child (Mysteries & Thrillers)
Sycamore Row, John Grisham (Mysteries & Thrillers)
Fifty Shades Darker, E L James (Romance)
Unlucky 13, Maxine Paetro,James Patterson (Mysteries & Thrillers)
The Silkworm, Robert Galbraith (Mysteries & Thrillers)
The Maze Runner, James Dashner (Children & Teens)
The Heist, Daniel Silva (Mysteries & Thrillers)
Fifty Shades Freed, E L James (Romance)
Big Little Lies, Liane Moriarty (Fiction & Literature)
Missing You, Harlan Coben (Fiction & Literature)
Act of War, Brad Thor (Fiction & Literature)
Field of Prey, John Sandford (Mysteries & Thrillers)
Top Secret Twenty-One, Janet Evanovich (Mysteries & Thrillers)
Flash Boys: A Wall Street Revolt, Michael Lewis (Business & Personal Finance)
Unbroken, Laura Hillenbrand (Biographies & Memoirs)
Lone Survivor, Patrick Robinson,Marcus Luttrell (Biographies & Memoirs)
Heaven is for Real, Todd Burpo,Lynn Vincent (Religion & Spirituality)
Duty, Robert M. Gates (Biographies & Memoirs)
Killing Patton, Martin Dugard,Bill O’Reilly (Biographies & Memoirs)
Killing Jesus, Martin Dugard,Bill O’Reilly (History)
Uganda Be Kidding Me, Chelsea Handler (Humor)
David and Goliath, Malcolm Gladwell (Health, Mind & Body)
The Boys in the Boat, Daniel James Brown (Sports & Outdoors)
The Five Love Languages, Gary D. Chapman (Nonfiction)
Not That Kind of Girl, Lena Dunham (Biographies & Memoirs)
Think Like a Freak, Steven D. Levitt,Stephen J. Dubner (Business & Personal Finance)
Hard Choices, Hillary Rodham Clinton (Biographies & Memoirs)
Orange Is the New Black, Piper Kerman (Biographies & Memoirs)
Wild, Cheryl Strayed (Biographies & Memoirs)
The Body Book, Cameron Diaz (Health, Mind & Body)
Super Shred: The Big Results Diet, Ian K. Smith, M.D. (Health, Mind & Body)
Finding Me, Michelle Knight,Michelle Burford (Biographies & Memoirs)
The Wolf of Wall Street, Jordan Belfort (Biographies & Memoirs)
The Blood Sugar Solution 10-Day Detox Diet, Mark Hyman, M.D. (Health, Mind & Body)
10% Happier, Dan Harris (Health, Mind & Body)
The Monuments Men, Robert M. Edsel,Bret Witter (History)
Lean In, Sheryl Sandberg (Biographies & Memoirs)
Blood Feud, Edward Klein (Politics & Current Events)
Private, Maxine Paetro,James Patterson (Mysteries & Thrillers)
Pretty Little Liars, Sara Shepard (Children & Teens)
Justice League: Origin, Jim Lee,Geoff Johns (Comics & Graphic Novels)
Lost in Shangri-La, Mitchell Zuckoff (History)
Twenty-Eight and a Half Wishes, Denise Grover Swank (Mysteries & Thrillers)
The Swift Programming Language, Apple Inc. (Computers & Internet)
Be My Love, Lucy Kevin (Romance)
100 Quotations to Make You Think!, Wolfgang Riebe (Health, Mind & Body)
Best Jokes 2014, Various Authors (Humor)
iPhone User Guide For iOS 8.1, Apple Inc. (Computers & Internet)
Spirit Animals Book 1: Wild Born, Brandon Mull (Children & Teens)
The Girl in the Converse Shoes, Yaritza Garcia (Children & Teens)
Silence, Natasha Preston (Romance)
The Way of Kings, Brandon Sanderson (Sci-Fi & Fantasy)
The Art of War, Sun Tzu (History)
UnEnchanted, Chanda Hahn (Children & Teens)
How To Lose 10 Pounds In A Week: The Ultimate 7 Day Weight Loss Kick Start, Jenny Allan (Health, Mind & Body)
Guinness World Records 2015 Bonus Chapter, Guinness World Records (Reference)
Grimm’s Fairy Tales, Wilhelm Grimm (Fiction & Literature)
The Animal Book (Multi-Touch Edition), Steve Jenkins (Children & Teens)
How the García Girls Lost Their Accents, Julia Alvarez (Fiction & Literature)
Pride and Prejudice, Jane Austen (Fiction & Literature)
The Time Machine, H.G. Wells (Fiction & Literature)
The Adventures of Sherlock Holmes, Arthur Conan Doyle (Mysteries & Thrillers)
The Game, Terry Schott (Sci-Fi & Fantasy)
Divergent (Unabridged), Veronica Roth (Kids & Young Adults)
Gone Girl: A Novel (Unabridged), Gillian Flynn (Mystery)
Insurgent: Divergent, Book 2 (Unabridged), Veronica Roth (Kids & Young Adults)
The Fault in Our Stars (Unabridged), John Green (Kids & Young Adults)
Allegiant: Divergent Trilogy, Book 3 (Unabridged), Veronica Roth (Kids & Young Adults)
Fifty Shades of Grey: Book One of the Fifty Shades Trilogy (Unabridged), E L James (Romance)
Unbroken: A World War II Story of Survival, Resilience, and Redemption (Unabridged), Laura Hillenbrand (History)
A Game of Thrones: A Song of Ice and Fire, Book 1 (Unabridged), George R. R. Martin (Sci Fi & Fantasy)
Mockingjay: The Final Book of the Hunger Games (Unabridged), Suzanne Collins (Kids & Young Adults)
Bossypants (Unabridged), Tina Fey (Comedy)
The Goldfinch (Unabridged), Donna Tartt (Fiction)
Lone Survivor: The Eyewitness Account of Operation Redwing and the Lost Heroes of SEAL Team 10 (Unabridged), Marcus Luttrell, Patrick Robinson (History)
The Maze Runner: Maze Runner Series #1 (Unabridged), James Dashner (Kids & Young Adults)
How to Win Friends & Influence People (Unabridged), Dale Carnegie (Business)
The Giver (Unabridged), Lois Lowry (Kids & Young Adults)
The Target (Unabridged), David Baldacci (Mystery)
David and Goliath: Underdogs, Misfits, And the Art of Battling Giants (Unabridged), Malcolm Gladwell (Science)
Outlander (Outlander Series #1) (Unabridged), Diana Gabaldon (Sci Fi & Fantasy)
Outliers: the Story of Success (Unabridged), Malcolm Gladwell (Nonfiction)
The Hobbit (Unabridged), J. R. R. Tolkien (Sci Fi & Fantasy)
Flash Boys: A Wall Street Revolt (Unabridged), Michael Lewis (Nonfiction)
The Power of Now (Unabridged), Eckhart Tolle (Religion & Spirituality)
The Invention of Wings: A Novel (Unabridged), Sue Monk Kidd (Fiction)
Think Like a Freak: The Authors of Freakonomics Offer to Retrain Your Brain (Unabridged), Steven D. Levitt, Stephen J. Dubner (Nonfiction)
Fifty Shades Darker: Book Two of the Fifty Shades Trilogy (Unabridged), E L James (Romance)
Kobo has just launched a new e-Book promotion in Canada that allows readers to buy three digital books for the price of two. This new deal is only applicable to Hachette titles and will be transpiring from now until December 15th.
The publisher Hachette Book Group, home to some of the world’s bestselling authors, was first off the mark to partner with Kobo on this offer to bring the most passionate readers a selection of top reads such as Burial Rites by Hannah Kent, Lion’s Game by Nelson DeMille, Beautiful Day by Elin Hilderbrand, Where’d You Go, Bernadette by Maria Semple, Broken Monsters by Lauren Beukes, and more. Click here to see the full list of Hachette tittles that are included in this promotion, in addition to their imprints, such as Orbit.
“This new feature makes it easier for people to enjoy more of the books they want to read at a better price, and we’re thrilled to be working with Hachette to launch the program,” says Anderson. “As we continue to work with our publisher partners, we know this new capability will prove to be an interesting and effective option to further promote their authors and series.”
Bookshout has announced that they have partnered with South by Southwest this year. Conference attendees and remote online followers will be able to purchase e-books from key speakers, authors, and panelists.
Attendees can purchase e-books exclusively through the BookShout platform. Throughout the week of SXSW, attendees will be able to text-to-buy as well as share interesting content opportunities with their Facebook and Twitter networks. Authors and sponsors will also be able to promote these opportunities to their own audiences, dramatically increasing the reach, interest, marketing, and purchasing opportunities for all.
Bookshout has thousands of e-books on their platform and has pioneered the concept of marketing their services towards businesses. Instead of a consumer focused bookstore they partner up with companies to provide coupon codes that can be redeemed online. They recently celebrated a milestone that had them distribute 9.5 million e-book coupons.
South by Southwest will be occurring March 13-22, 2015 in Austin, Texas.
Starting in early 2015 the VAT readers will pay will be dependent on the country they live in, rather than the originating country of the online bookstore. This will dramatically increase the amount of money people are spending to read eBooks. Italy and Malta though, are rising to the challenge and preemptively lowering the VAT before 2015.
Italy has lowered the VAT on e-Books from the standard 22% to 4% so it matches the rate imposed on printed books. Meanwhile, Malta has decided to cut its VAT on e-books from 18% to 5%, also so it is in line with print. In both cases the changes come in on 1st January 2015.
Italy and Malta now join Luxembourg and France, as having one of the lowest VAT rates in Europe, which charge 3% and 5% respectively. The United Kingdom on the other hand charges 20% VAT, which is making a number of digital readers angry, because they will have to pay more money for the same books in early 2015.